
Bluor
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Bluor
Design marketing emails with AI using text. Create responsive layouts and sync them directly with Mailchimp, Klaviyo, or HubSpot—no coding required.
General Information about Bluor
Bluor is an AI-powered email marketing generator designed to transform the creation of digital campaigns. Unlike traditional drag-and-drop editors, this tool functions as a Senior AI Designer, allowing users to obtain high-converting designs in seconds through natural language instructions. Its primary goal is to eliminate the technical complexity and excessive time required for the manual design of newsletters and promotional emails.
Bluor’s operation is powered by advanced natural language processing and generative design models. The user describes their vision or campaign goal—such as a product launch or a Black Friday offer—and the platform automatically generates the visual structure, copywriting, and graphic elements. The tool's technology ensures that all emails are fully responsive, guaranteeing a perfect display on both desktops and mobile devices without the user ever having to edit HTML code.
One of the application's most powerful capabilities is its customizable Brand Kit. This feature allows users to configure corporate identity elements—such as the logo, color palette, typography, and tone of voice—just once. Bluor automatically applies these parameters to every generation, ensuring brand consistency across all communications with no extra effort. This feature is especially useful for agencies and marketing teams managing multiple projects that need to scale production while maintaining professional standards.
The tool stands out for its focus on operational efficiency through one-click deployment. Instead of forcing the user to export files or copy code snippets, it integrates directly with leading Email Service Providers (ESPs). This facilitates a seamless workflow where the design is sent directly to the final deployment platform.
Key features and benefits include:
- Prompt-based generation: Creation of complex layouts from simple natural language descriptions.
- Direct synchronization: Native integration with platforms such as Klaviyo, Mailchimp, HubSpot, Brevo, and SendGrid.
- Clean, responsive code: Generation of optimized HTML to prevent display errors across different email clients.
- Versatile formats: Ability to create welcome emails, collection announcements, abandoned cart reminders, and newsletters.
- Flexible exporting: Option to download in HTML for use with any other delivery tool.
Bluor positions itself as an advanced solution for email marketing specialists and e-commerce managers looking to streamline their workflow. By generating production-ready code instead of simple static images, it overcomes the limitations of conventional graphic design tools, offering a balance between automated creativity and technical functionality. Its use drastically reduces the time-to-market for any advertising campaign.
Features and Use Cases of Bluor
How Bluor Works
Frequently Asked Questions about Bluor
What exactly is Bluor, and how does it help my marketing?
Bluor is an AI-powered tool that designs high-converting emails in seconds, eliminating the need for slow, cumbersome visual editors.
Which marketing platforms does Bluor integrate with?
The tool allows you to sync your designs directly with Klaviyo, Mailchimp, HubSpot, Brevo, and SendGrid without having to copy any HTML code.
How does Bluor ensure my company’s visual identity is maintained?
With the Brand Kit feature, you can set up your logo, colors, and fonts once, and they will be automatically applied to everything you create.
Do I need technical or design skills to use the platform?
No coding or graphic design experience is necessary. The AI handles the generation of professional, fully mobile-responsive layouts for you.
What happens if I use up all my monthly credits?
On the free plan, credits reset every month. If you are on a paid plan, you have the option to purchase additional credit packs.
Can I cancel my Bluor subscription if I no longer need it?
Yes, you can upgrade, downgrade, or cancel your subscription at any time from your user dashboard. Changes will take effect in the next billing cycle.
How is this tool different from designing emails in Figma or Canva?
Unlike other graphic design platforms, Bluor generates real, mobile-responsive HTML code that renders correctly across all email clients.
Bluor Pricing
Free Plan
- Price: €0/month.
- 15 monthly credits.
- AI-powered email design.
- Platform integrations included (Klaviyo, Mailchimp, HubSpot, SendGrid, and Brevo).
- Includes Bluor watermark.
- Brand Kit not included.
- Email duplication not available.
Pro Plan
- Price: €9/month (or €8/month billed annually at €90).
- 50 monthly credits.
- All platform integrations included.
- No Bluor watermark.
- Create 1 Brand Kit (logo, colors, fonts, and tone of voice).
- Email duplication functionality.
- Option to purchase additional credit packs if you run out.
Agency Plan (Enterprise)
- Price: Coming soon (Contact Sales).
- Includes all Pro plan features.
- Multi-user access.
- Manage multiple projects and multiple Brand Kits.
- Custom integrations.
- Priority support.
Bluor Screenshots

