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What is Frase?
Frase is an SEO and GEO content platform. It helps you plan, write and optimize articles so they rank on Google and get cited in answers from ChatGPT, Perplexity and other AI search engines.
Workflow
- A site audit that surfaces opportunities.
- Research into the SERP and the topics competitors cover.
- Drafting with an AI agent that follows your brand voice.
- Optimization guided by a content score.
Beyond the editor
It tracks AI visibility, watches for ranking drops with Content Guard, helps with backlinks and can host your blog on FraseCMS. It publishes to WordPress, Webflow, Sanity and Wix, works in 70+ languages and offers MCP, CLI and API access.
Pricing
There is a 7-day trial with no card. Billed monthly, Starter is $49, Professional $129 and Scale $299; annual billing brings them to $39, $103 and $239. Enterprise is custom.
Frase features and use cases
How to use Frase
Frase FAQ
What is Frase?
A platform for researching, writing and optimizing content for Google and AI search engines.
Does Frase have a free plan?
No; it offers a 7-day trial with no card.
How much does Frase cost?
Starter is $49 a month billed monthly or $39 annually; Professional $129 or $103; Scale $299 or $239.
What is GEO?
Generative engine optimization: getting cited in answers from tools like ChatGPT or Perplexity. Frase tracks that visibility.
Which CMSs can it publish to?
WordPress, Webflow, Sanity and Wix, plus its own FraseCMS.
Does it work in languages other than English?
Yes, it supports 70+ languages.
Can it follow my brand voice?
Yes, the writing agent can follow a configured brand voice.
Does it have an API?
Yes, it offers an API, a CLI and an MCP server.
Frase pricing and plans
Reference price: 49 USD / month. Source · Verified: October 25, 2026
Prices in US dollars (USD). Checked on: 25/10/2026.
Starter: $49/month billed monthly or $39/month billed annually
Professional: $129/month billed monthly or $103/month billed annually
Scale: $299/month billed monthly or $239/month billed annually
Enterprise: custom pricing
7-day trial with no card. FraseCMS: free hosting, Basic $19, Pro $99.
Frase Screenshots


Frase alternatives

Sitelemetry
AI-powered web audit tool for security, SEO, accessibility, and AI visibility. Provides detailed evidence and technical remediation guides.






