Divi AI

    Divi AI

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    Divi AI is the AI inside the Divi builder for WordPress that creates full websites and pages, writes copy, generates images and writes code in the visual editor.

    What is Divi AI?

    Divi AI is the artificial intelligence built into the Divi builder, Elegant Themes' theme and visual page builder for WordPress. It creates full websites and pages from a description, writes and improves copy, generates and edits images and writes custom CSS and code, all inside the Visual Builder.

    What is Divi AI used for?

    It speeds up building WordPress sites with Divi. Its AI website builder designs the structure, copy and images for an entire site, which you can then edit with the drag-and-drop builder. You can save brand styles with colors and fonts so every layout stays on-brand, it suggests what content to add next and it takes the site name, description and page context into account.

    What does the Divi AI agent do?

    The Divi AI Agent lets you build by talking in plain language: it designs sections, generates images, writes code and changes design settings. It isn't limited to the open page, since it can create and publish pages, manage menus, Theme Builder templates and theme options, and answer questions using Divi's documentation. It's trained on the Divi module codebase, which improves the CSS and settings it suggests.

    Who is Divi AI for?

    • Web designers and agencies working with Divi.
    • Freelancers delivering many sites a year.
    • Small business owners maintaining their own WordPress site.
    • Teams that want on-brand copy and images.

    Divi AI pros and cons

    Pros: full integration with the visual editor, whole-site generation and unlimited use within Divi Pro. Cons: it only works with the Divi theme, tying you to that ecosystem, and generated sites need a review of copy, images and accessibility before going live.

    Divi AI features and use cases

    •AI generation of full websites, pages and sections.
    •Divi AI Agent: build and manage the site in plain language.
    •Writing and improving copy in the editor.
    •Image generation and reference-based editing.
    •Custom CSS and code writing.
    •Saved brand styles with colors and fonts.
    •Management of menus, Theme Builder templates and theme options.
    •Next-content suggestions based on context.
    •Built-in support powered by Divi documentation.
    •Use case: a freelancer generating a first version of a restaurant website in minutes and refining it in the Visual Builder.
    •Use case: an agency asking the agent to apply its design system to every page of a client site.

    How to use Divi AI

    1Get Divi Pro at elegantthemes.com and install Divi on WordPress.
    2Open the Visual Builder and enable Divi AI.
    3Describe your business and set brand colors and fonts.
    4Let AI generate the site, a page or a section.
    5Ask the agent for changes in plain language or edit by hand.
    6Review copy and images and publish.

    Divi AI FAQ

    What is Divi AI?

    Divi AI is the artificial intelligence inside the Divi builder for WordPress that generates websites, copy, images and code from the visual editor.

    Is Divi AI free?

    No; it comes with unlimited use in Divi Pro, Elegant Themes' yearly paid tier, with a 30-day guarantee.

    Does Divi AI work in Spanish?

    Yes, it can write Spanish copy if you ask and Divi is translated into Spanish, though you should review the output.

    Does it work with any WordPress theme?

    No, Divi AI only works inside the Divi theme and builder or the Divi Builder plugin.

    What is the Divi AI Agent?

    An agent that builds and manages your site through conversation: it creates pages, menus, templates and design settings.

    Can it write code?

    Yes, it generates CSS and custom code and is trained on the Divi module codebase.

    Can I use it for client sites?

    Yes, Divi Pro allows unlimited sites and includes Divi Teams for working with several members.

    Does it respect my brand identity?

    You can save colors and fonts as a brand style so generated layouts stay consistent.

    What are the best Divi AI alternatives?

    Our directory lists Wix, 10Web and Durable for building websites with AI.

    Divi AI pricing and plans

    Reference price: 277 USD / year. Source · Verified: November 9, 2026

    Prices in US dollars (USD) from the official Elegant Themes site (Checked on: 09/11/2026). 30-day money-back guarantee.

    Divi Pro: $277 billed yearly (about $23.08/month). Includes the Divi theme and builder for unlimited sites plus Pro services: Divi AI with unlimited layout, text, image and code generation, Divi Cloud, Divi VIP, Divi Teams (4 members) and Divi Dash, with $60 of agent usage included per year.

    Divi: $89 billed yearly ($7.42/month); the theme and builder without Pro services.

    A lifetime Divi option with a one-time payment is also available.

    Divi AI Screenshots

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    Divi AI screenshot 2

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