Lusha

Lusha is a B2B data and sales prospecting platform with more than 515 million verified contacts and 29 million companies, each record carrying 77 fields. Over 280,000 sales, marketing and revenue operations teams use it to find who to call or email and when.

What is Lusha used for?

It finds direct emails and phone numbers for decision makers, fills gaps in lists and CRMs, and flags companies showing interest. Every email comes with a confidence score and every data point shows when it was last updated, which helps you avoid stale contacts.

How does Lusha prioritize accounts?

It works in two layers. Lusha Search returns verified contacts and companies; Deep Intelligence scores each account against your ideal customer profile and learns from your CRM history. It also tracks 30 types of buying signals, such as job changes, funding rounds and hiring, and delivers a ranked list every day.

Where can you use Lusha data?

• In Lusha Workspace, the web app.
• Through the Chrome extension on professional profiles and company websites.
• Inside Salesforce and HubSpot.
• Via the API or its MCP server in Claude, ChatGPT and other assistants.

Which teams is Lusha best for?

SDRs and BDRs doing outbound prospecting, marketing teams enriching inbound leads, and RevOps teams keeping the CRM clean. It stands out in Europe for its GDPR and CCPA compliance.

Lusha pros and cons

• Pro: very large contact database with visible verification dates.
• Pro: buying signals and AI account scoring.
• Pro: available inside AI assistants through MCP.
• Con: revealing phone numbers uses far more credits than revealing emails.
• Con: coverage is thinner in small markets and very local industries.