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What is Magipic AI?
Magipic AI is a business AI tool that runs branded activations for trade show booths, conferences and corporate events: from one selfie, each visitor gets a personal AI-generated souvenir and the exhibitor gets their details as a qualified lead. It was founded in 2023 by Felicity Kay and Shahaf Langleben.
How does a Magipic AI activation work?
The visitor takes a photo on their phone, in the browser with no app to download, or on the booth iPad. Within seconds they get an image in the brand's style, followed minutes later by videos by email. To receive it they enter their email, so the address is real, and a live gallery on the booth screens draws in the next person.
What souvenirs can visitors take home?
- Branded photos and video clips.
- Magazine covers, calendars, comics and colouring books.
- Printed copies if the booth has a compatible printer.
What does the exhibitor get?
Every lead is tagged by event, booth and design, shown on a live dashboard during the show and delivered as a spreadsheet afterwards; the team helps move them into your CRM. With hot lead alerts, your phone pings when someone on your VIP list stops by. The company says Microsoft for Startups collected 300 leads in 12 hours at Panathēnea 2026, and agencies can resell it white-label.
Magipic AI pros and cons
Pros: it is set up for you within days, selfies are not kept, souvenirs are deleted 30 days after the event and nothing is used to train AI. Cons: it is a per-event service rather than a self-serve tool, the exhibitor supplies the printer and the site is English-only, focused on the UK, Europe and North America.
Magipic AI features and use cases
How to use Magipic AI
Magipic AI FAQ
What is Magipic AI?
It is an AI event activation platform for trade shows that turns a selfie into a branded souvenir and a qualified lead.
Is Magipic AI free?
No, you pay per activation with a fixed quote, although it offers a private try-it link. See the pricing section.
Does Magipic AI have an API?
It does not publish an API; leads come via a dashboard and spreadsheet, and the team helps move them to your CRM.
Does it work in Spanish?
The site and support are in English; ask the team if you need Spanish copy and forms for your event.
Do visitors need to download an app?
No, it opens in the phone browser or runs on the booth iPad.
What happens to visitor photos?
Selfies are not kept, souvenirs are deleted 30 days after the event and nothing is used to train AI.
How is it different from a photo booth?
Beyond the photo, it captures each visitor's verified email, tags it and alerts you in real time about VIP contacts.
Can agencies resell it?
Yes, there is agency pricing with markup room and everything can be white-label.
What are the alternatives to Magipic AI?
On GptZone you can compare SayEvent for AI event management and HeadshotPro for AI professional portraits.
Magipic AI pricing and plans
Reference price: 600 EUR · one-time payment. Source · Verified: November 5, 2026
Information from the official pricing page (Checked on: 05/11/2026). Currency: EUR.
- Activation: from 600 EUR per event, with a fixed quote after a short call.
- The price covers the whole show up to 3 days; extra days are added one at a time.
- Days, formats, custom designs, prints and hot lead alerts change the total.
- No monthly fee or contract: you pay per activation before the event; anything over the souvenir cap is invoiced afterwards.
There is agency pricing with room for markup and a private try-it link before paying.
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