MailerLite

    MailerLite

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    Category:Marketing & Advertising
    Pricing:Freemium
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    MailerLite is an email marketing platform with automations, landings and a HeyLite AI layer, plus an API and MCP server for agents.

    What is MailerLite?

    MailerLite is an AI tool by MailerLite that covers email marketing and automations for creators, ecommerce and SMBs: a visual editor, landings, forms and the HeyLite layer for assisted writing and optimization.

    What do HeyLite and MCP add to MailerLite?

    HeyLite includes a writing assistant, an AI landing-page builder, smart A/B testing and smart sending. The MCP server lets Claude, ChatGPT or other agents manage campaigns on the same stack. Classic automations, an email verifier, blog, appointment booking, digital products and paid newsletters remain available.

    Who is MailerLite for?

    • Creators and authors who send newsletters and sell downloads.
    • Stores and solopreneurs who need landings and welcome flows.
    • Teams that want to connect AI agents to email through MCP/API.

    MailerLite pros and cons

    Pros: a real entry-level modalidad, a simple editor, built-in AI and MCP. Cons: the basic layer stops at 250 contacts, advanced features and API/MCP sending sit on paid tiers, and it is not as deep an enterprise ESP as platforms built only for large ecommerce.

    Compare the workflow with your stack and see which parts will still need human review. This profile summarizes the official site as of the check date; features and integrations can change.

    Compare the workflow with your stack and see which parts will still need human review. This profile summarizes the official site as of the check date; features and integrations can change.

    Compare the workflow with your stack and see which parts will still need human review. This profile summarizes the official site as of the check date; features and integrations can change.

    MailerLite features and use cases

    •Newsletter editor with HeyLite assistance
    •Email automations and notifications
    •Landing pages and signup forms
    •AI landing-page builder
    •Smart A/B testing and smart sending
    •MCP server for Claude and ChatGPT
    •Email marketing API
    •Digital products, appointments and paid newsletters
    •Email verifier and built-in blog
    •Use case: a creator launching a Free newsletter and selling an eBook
    •Use case: a team letting a Claude agent segment and trigger campaigns via MCP

    How to use MailerLite

    1Create an account on mailerlite.com (Free or paid).
    2Import or capture subscribers with forms and landings.
    3Design the campaign in the editor or with HeyLite help.
    4Set up automations (welcome, carts, drips).
    5Connect the API or MCP if you want an agent to manage sends.
    6Review metrics and smart A/B tests.
    7Scale to Comfort, Power or Enterprise as the list grows.

    MailerLite FAQ

    What is MailerLite?

    It is an email marketing platform with an editor, automations, landing pages, a HeyLite AI layer and an MCP server for agents.

    Is MailerLite free?

    Yes. There is a Free plan up to 250 subscribers and 2,500 emails/month. See the pricing section.

    Does it have an API?

    Yes. It offers an API and an MCP server so tools like Claude or ChatGPT can manage campaigns.

    Does it work in Spanish?

    Yes. You can create campaigns in Spanish; the platform supports multiple content languages.

    What is HeyLite?

    It is their intelligence layer: writing assistant, AI landing builder, smart A/B testing and smart sending.

    Does it support paid newsletters?

    Yes. It supports recurring paid subscriptions in addition to classic email marketing.

    Does it include landings and forms?

    Yes. It includes landing pages, signup forms, a blog and an email verifier.

    Is there an agency or enterprise plan?

    Yes. Besides Comfort and Power there is a custom Enterprise tier.

    What are alternatives to MailerLite?

    On GptZone you can compare Klaviyo and Mailchimp for email marketing with AI features.

    MailerLite pricing and plans

    Reference price: 0 USD. Source · Verified: November 6, 2026

    Prices in USD from the official site (Checked on: 06/11/2026). They scale with subscriber count; monthly and yearly billing are available.

    • Free: 0 USD. Up to 250 subscribers and 2,500 emails/month, knowledge-base support.
    • Comfort: from about 12 USD/month (by list size). Full toolset for solopreneurs.
    • Power: from about 25 USD/month (by list size). For marketers with several flows and higher limits.
    • Enterprise: custom pricing.
    • API/MCP sending sits on paid plans per the site FAQ.

    MailerLite Screenshots

    MailerLite screenshot 1
    MailerLite screenshot 2

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