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Starnus
AI outbound sales agent that automates prospecting, analyzes ideal customer profiles, and manages outreach and follow-up via email and LinkedIn.
General Information about Starnus
Starnus defines itself as an AI employee for outbound sales designed to execute prospecting processes fully autonomously. Unlike platforms that only provide databases, this tool manages the entire sales cycle, from identifying the Ideal Customer Profile (ICP) to sending personalized messages and maintaining constant follow-up. Its primary goal is to allow company founders and B2B sales teams to scale their outreach without the need for constant manual intervention, while always maintaining control over the strategy.
The operation of Starnus is supported by a digital workforce composed of 26 specialized AI agents. The process begins simply: by entering a business URL, the agents analyze the website in seconds to extract the value proposition, map competitors, and identify potential customers' pain points. This automated ICP analysis technology eliminates the need for complex technical configurations or external API keys, facilitating an immediate setup.
In the realm of lead generation, the tool uses search agents that scan hundreds of signals to locate contacts that fit the defined profile, prioritizing quality over volume. According to the platform's operational data, this approach allows for contact selection that is three times more precise and task execution that is significantly faster than manual methods.
Among the most notable functional capabilities of Starnus are:
- Multi-channel automation: Executes integrated outreach sequences on LinkedIn and email, adapting the message to each platform.
- Signal-based personalization: Messages do not use generic templates; instead, they are written using specific information about the lead and their company to increase response rates.
- Autopilot mode with validation: The tool generates a weekly action plan and drafts the messages, but the user can review and approve every communication before it is sent from their computer or professional account.
- Intelligent follow-up management: The system automatically detects replies, manages responses, and stops sequences once the conversion goal is reached.
- Synchronization and reporting: Includes HubSpot integration and real-time dashboards to monitor metrics such as email opens and acceptance rates on professional networks.
This solution is ideal for teams looking for B2B sales automation without losing personalization. Additionally, the platform offers a managed service where experts oversee the configuration of the agents to optimize campaign results. By combining search tools like Perplexity and delivery systems like Smartlead, Starnus acts as a complete execution layer that transforms business strategy into scheduled meetings.
Features and Use Cases of Starnus
How Starnus Works
Frequently Asked Questions about Starnus
What exactly is Starnus, and how can it help my business?
It’s an AI employee designed to automate your entire outbound sales process, from lead generation to sending personalized messages.
How does Starnus identify my ideal customer so quickly?
By simply entering your website URL, six specialized agents analyze your value proposition and competitors to create a detailed profile in just thirty seconds.
Do I need technical knowledge to set up the tool?
No technical skills or complex API configurations are required. The system works automatically once you enter your URL and answer a few basic questions.
Do I have control over the messages Starnus sends via email or LinkedIn?
Yes. The platform shows you every message before it’s sent, allowing you to review, edit, or approve it so you always maintain full control over your communications.
What is the main difference between Starnus and tools like Apollo or Clay?
Unlike other platforms that only provide data or manual workflows, Starnus executes the entire sales cycle from start to finish, including follow-ups and response management.
What does Starnus’s managed service offer for growing businesses?
This service includes a dedicated expert who handles the entire strategy, copywriting, and execution, so your only responsibility is attending the scheduled meetings.
Is there an option to try the features before signing up for a plan?
The platform offers a three-day free trial so you can experience how automation improves lead generation before choosing a subscription.
How many new leads can Starnus generate each week?
The system can find and contact over 200 high-quality leads per week, specifically filtered to match your ideal customer profile.
Starnus Pricing
Free Analysis & Getting Started:
Free 30-second Ideal Customer Profile (ICP) analysis with no sign-up required.
3-day free trial available on all paid plans.
Pro Plan: 50 € per month (40 €/mo billed annually).
60,000 monthly credits.
Limit of 180 companies and 1,200 leads.
Capacity for 2,400 LinkedIn messages and 3,600 emails.
Pro+ Plan: 125 € per month (100 €/mo billed annually).
150,000 monthly credits.
Limit of 450 companies and 3,000 leads.
Capacity for 6,000 LinkedIn messages and 9,000 emails.
End-to-end sales process automation.
Ultra Plan: 250 € per month (200 €/mo billed annually).
300,000 monthly credits.
Limit of 900 companies and 6,000 leads.
Capacity for 12,000 LinkedIn messages and 18,000 emails.
Advanced scaling for prospecting campaigns.
Managed Service: Starting at 900 € per month (requires an additional Pro+ or Ultra plan subscription).
Dedicated outbound sales manager to handle operations.
Ongoing ICP research and lead generation.
Drafting and sending personalized LinkedIn messages and emails.
Response management and meeting booking directly on your calendar.
Weekly performance reports.
Starnus Screenshots


