Share
Optimize sales calls with real-time transcription and product suggestions to close upsells based on conversation context and your catalog.
What is Wink AI?
Wink AI is a real-time sales assistant designed by Ambi Labs to optimize interactions in call centers and e-commerce environments. This artificial intelligence tool listens to live calls between agents and customers, providing instant transcriptions and precise product recommendations while the conversation is still ongoing. Its primary function is to facilitate upselling and cross-selling by automatically identifying sales opportunities that often go unnoticed by human operators.
The operation of Wink AI is based on the integration of three key data sources: live call audio, customer purchase history and preferences, and a product catalog updated with real-time stock levels. Thanks to this approach, the AI does not just react to direct user questions; it also proactively detects context to suggest complementary items. For example, if a customer mentions they are looking for a gift within a specific budget, the tool displays options on-screen that strictly meet those criteria and current inventory availability.
Among its technical capabilities, its real-time transcription stands out, supporting 30 languages—including Spanish, English, French, German, and Chinese—with high accuracy optimized for telephone audio and various accents. Agents have a unified workspace where they can perform the following actions:
- Browse the full catalog and filter by categories or stock without leaving the call interface.
- Use the "Ask Wink" feature to make specific text-based queries, such as locating accessories that match a previous purchase.
- View automatic suggestion cards based on the semantic context of the conversation and the buyer's profile.
Once the contact ends, Wink AI generates automatic summaries and full transcripts for later analysis. Additionally, it includes Wink Audit AI, a quality control feature that scores each interaction based on customized rubrics, allowing supervisory teams to audit a much higher volume of calls than through manual methods.
Regarding security and privacy, the system is designed to protect sensitive customer data. The tool synchronizes recording pauses with the phone dialer and employs technology to automatically redact payment card information (PCI) in both live and stored transcripts. The implementation of this conversational intelligence solution is compatible with systems such as Five9 and NICE CXone, allowing companies to improve the customer experience and boost sales agent performance within just a few weeks.
Wink AI features and use cases
How to use Wink AI
Wink AI FAQ
What is Wink AI and how does it support sales agents?
It is a real-time AI assistant that listens to calls, transcribes the conversation, and suggests products from the catalog to help drive upsells.
What data does Wink AI use to generate product suggestions during a call?
It combines the live conversation with the customer’s purchase history and real-time inventory levels to display relevant items instantly.
Can agents ask the tool questions directly while speaking with a customer?
Yes, agents can type specific questions about the catalog and receive instant answers featuring products they can offer right then and there.
Which languages can Wink AI transcribe during live sessions?
The system supports real-time transcription for thirty different languages, including Spanish, and is optimized to recognize various accents.
Which phone systems are compatible with Wink AI?
It runs directly in the browser alongside the dialer and integrates with Five9; it also features a Windows application to capture audio from other softphones.
How does Wink AI protect customer privacy and sensitive data?
The tool stops listening whenever the call recording is paused and automatically redacts credit card information from all generated transcriptions.
How long does it take to implement Wink AI for a professional sales team?
Most companies complete the integration with their product catalog and customer records to be fully operational within four weeks.
What information is recorded once a sales call ends?
Once the session ends, a full transcript and an interaction summary are generated, and the system can also automatically score the call quality.
Wink AI pricing and plans
Wink AI does not offer a free version or standardized pricing plans. To determine the cost, you must visit the official website and contact their sales team, as pricing is based on team size and the required configuration.
Custom Plan (Pricing available upon request)
- Real-time AI assistant for sales and customer service calls.
- Live transcription for both sides of the call in 30 languages.
- Automatic product suggestions (upselling and cross-selling) based on conversation context and customer history.
- Access and search the full product catalog without leaving the call.
- Automated summaries and full transcripts at the end of each session.
- Wink Audit AI for automated call quality evaluation and scoring (QA).
- Integration with telephony systems like Five9 and support for other softphones via Wink Companion for Windows.
- Security measures including automatic payment card data redaction and Single Sign-On (SSO) access.
- Full implementation and configuration within an estimated 4-week timeframe.
Wink AI Screenshots

Wink AI alternatives

Voice AI Portal
Voice AI Portal is a white-label dashboard for voice agent agencies: clients see their calls, transcripts and summaries, and the agency bills them for minutes.

Agentkit: AI Automations
Automate customer support on Instagram, WhatsApp, and the web with AI agents trained on your content to answer questions and capture leads 24/7.





