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What is Caretta?
Caretta is an AI website assistant from WAPI Solutions that reads your pages once and answers every visitor, at any hour, from that content. It's built for online stores, professional firms and SaaS companies that lose customers because nobody answers a question in time.
How does Caretta answer visitors?
Once connected, Caretta goes through your site and learns your products, terms and policies. Every reply is built only from your content and shows which pages it used; when the information isn't there, it says so instead of making something up. It detects the visitor's language and replies in 45 languages, remembers what was already asked in the conversation and can have its own name, personality and tone on each site. Repeat questions are answered instantly.
Can Caretta help you sell?
Yes. With Sales Mode on, it recommends the right catalog item and walks the visitor to checkout, and Creative Selling adapts the reply to how close the visitor is to buying. There's also a deep reasoning mode for complex questions. Each feature shows its effect on usage before you switch it on.
Where can you install Caretta?
You add it with a single line of code on any site, or through the WordPress plugin (WooCommerce-aware), the Wix app or the Android app. It works with Shopify, Magento, PrestaShop, Joomla, Drupal and Webflow, and offers a documented API.
Caretta pros and cons
Control is the highlight: one panel shows all your sites, and daily and hourly caps pause the assistant once reached. On the downside, it only knows what's published on your site, so it needs complete, up-to-date pages, and it won't replace a human team for issues that require access to orders or accounts.
Caretta features and use cases
How to use Caretta
Caretta FAQ
What is Caretta?
It's an AI website assistant that learns your pages and answers visitors using only that content.
Is Caretta free?
There's no subscription, but it isn't free: you pay per answer from a prepaid balance; see the pricing section.
Does Caretta have an API?
Yes, it provides API documentation alongside the widget, WordPress plugin and Wix app.
Does Caretta speak Spanish?
Yes, it replies in 45 languages, including Spanish, by detecting the visitor's language.
What if it doesn't know the answer?
It says so plainly instead of guessing, and those replies aren't charged.
Does it work with WordPress and Shopify?
Yes, there's a WooCommerce-aware WordPress plugin and a Wix app, and it runs on Shopify, Magento, PrestaShop and more.
Can I control how much it spends?
Yes, you set daily and hourly caps; once reached, the assistant pauses.
What is Sales Mode?
It's a feature that recommends catalog items and guides visitors to checkout.
Who makes Caretta?
It's developed by WAPI Solutions.
What are some Caretta alternatives?
Our directory lists Chatbase, SiteGPT and Tidio for building assistants that handle website visitors.
Caretta pricing and plans
Caretta has no subscription: you top up a balance (from $10) and each answer deducts its cost. Answer: $0.0355; repeated question: $0.0122; unsure answers: $0. Learning your site costs up to $0.15 per page, once, and afterwards only changed pages are re-read. Add-ons: deep reasoning (+23% per answer), Sales Mode (+20%) and Creative Selling (+17% on sales answers). No minimum and no lock-in. Checked on: 08/11/2026.
Caretta Screenshots


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