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What is Rep AI?
Rep AI is an AI agent for e-commerce that handles both sales and customer support for an online store. It's trained on your brand and catalog and, using proprietary behavioral AI, detects buying intent, starts conversations at the right moment, recommends products and resolves support questions across every channel.
What is Rep AI used for?
It keeps your store from going silent when shoppers hesitate. Instead of interrupting on arrival, Rep AI watches hundreds of signals such as hesitation, comparisons or exit risk, then opens a contextual conversation. Its sales agent narrows options, recommends complementary products, rescues abandoned carts and offers virtual try-on; its support agent resolves order status, exchanges, returns, cancellations and recurring order edits.
How does Rep AI work across channels?
The same AI brain runs chat, search and full-page widgets on your site and can extend to email, Instagram, Facebook and WhatsApp, remembering every conversation. Its helpdesk brings tickets, routing and automations into one inbox, and the insights module analyzes each interaction to surface unanswered questions, drop-off reasons, competitor mentions and what to fix next. It connects with 35+ tools including Klaviyo, Gorgias, Zendesk, Postscript, Yotpo and Attentive.
Who is Rep AI for?
- High-traffic e-commerce brands losing sales to unanswered doubts.
- Support teams swamped with order-status questions.
- CX leads who want data on why shoppers drop off.
- Stores that also sell through Instagram or WhatsApp.
Rep AI pros and cons
Pros: it combines sales, support and analytics in one AI, works in multiple languages and, according to the site, goes live in six clicks. Cons: its usage model scales with your store's monthly sessions, so it suits stores with meaningful traffic, and email, social and WhatsApp channels are separate add-ons.
Rep AI features and use cases
How to use Rep AI
Rep AI FAQ
What is Rep AI?
It's an AI agent for online stores that combines proactive sales, customer support and conversation analytics across web, email and social.
Is Rep AI free?
There's no free plan, but there's a 14-day trial with no card; amounts depend on your traffic and are listed in the pricing section.
How does Rep AI know when to engage a shopper?
It analyzes hundreds of behavioral signals, such as hesitation, comparisons or exit risk, and only then opens a conversation.
Which support requests does it handle on its own?
Order status, returns and exchanges, order cancellations or changes, email replies and subscription edits.
Does it work in multiple languages?
Yes, the feature table lists multi-language support on every tier.
Can it be used on WhatsApp and Instagram?
Yes, with the email, social and WhatsApp add-on the same AI handles messages, comments and story replies.
Which tools does it integrate with?
It has 35+ integrations, including Klaviyo, Gorgias, Zendesk, Meta, Instagram, Tapcart, Postscript, Yotpo and Attentive.
How long does setup take?
The site says it goes live in six clicks, and the Sales and Concierge tiers include full onboarding.
What shopper data does it provide?
It surfaces unanswered questions, drop-off reasons, product knowledge gaps and competitor mentions, with prioritized recommendations.
What are some Rep AI alternatives?
Our directory lists Gorgias, Tidio and Wonderchat, which are also used for AI customer support in online stores.
Rep AI pricing and plans
Reference price: 250 USD / month. Source · Verified: November 8, 2026
Prices in US dollars, billed monthly, shown for a store with 80,000 sessions a month; they change with traffic volume (Checked on: 08/11/2026). Annual billing saves 20%. 14-day free trial, no card required.
- Support (support agent): $250/month. Order status, returns and exchanges, cancellations, email answers and subscription edits; self-led onboarding.
- Sales (sales agent): $578/month. Drop-off detection, recommendations, upsells, cart rescue, virtual try-on and full onboarding.
- Concierge (sales + support): $726/month, with an assigned Customer Success Manager and priority support. Deep Research add-on: $109/month.
- Enterprise (500K+ sessions): custom pricing.
- Add-ons: AI for email, social and WhatsApp at $0.75 per AI-resolved conversation (from $68/month); AI helpdesk at $20 per user plus a ticket tier.
Rep AI Screenshots


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